Caywood Creative - Client Info Room

There are 5 parts to this form. Please fill out with as much information as you can give me. The more info, the better I can craft your design.

Part 01 - Your Story

Name *

Email Address *

Web Design: Do you need copy (the words) to put on your website? *

Which package are you looking at on the Investments Page? Or if you need a custom package tailored to your budget, what is your specific budget range?

How big is your company? (Number of employees? Revenue?)

How long has your company been established?

Why was your company started in the first place, and what was the motivation?

If you had to describe your business in one word, what would it be and why?

What are your company's values and/or mission statement?

What three attributes would you like your target audience to think of when looking at your new branding?

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Thank you!

Part 02 - Target Audience

How did you get started? *

Who is the primary target audience? *

What is the target audience's age group?

What is the average household income of your target audience?

Where do most of your audience live?

How do you plan to communicate with your target audience? Social Media? Word of Mouth?

If your customers had to describe your company in one word, what would it be and why?

Are there are new markets you'd like to break into? If so , what would they be and why?

Do I need to know anything else about your target audience?

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Thank you!

Part 03: Your Branding

What is the current logo? *

Do you have a tagline? *

Why are you looking to change the brand/logo? *

What words describe how you feel when looking at your current logo and branding?

What do you like and dislike about the current brand/logo?

What do you want the new logo to accomplish?

What three attributes would you like your target audience to think of when looking at your new branding?

Which of these words are a better fit for your brand? Traditional or modern? Friendly or corporate? High-end of cost-effective?

Why does your current branding use the colors, fonts, etc.?

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Keep it up!

Part 04: Design Preferences

Where will the logo be mainly used? Print, web, etc. *

What color or color palettes does the company typically use, and why? Or if you don't have a color palette, what colors do your competitors use? What colors do you like? *

Are there any elements from the existing brand/logo you'd like to keep and why? Or if you don't have a brand/logo, are there any elements you want to use? *

Are there any restrictions to consider when designing the new logo?

Is there anything that must be included, like existing brand elements, words, or icons?

Looking at your rivals' branding, what logos do you think work, and why?

Are there any brands/logos you don't think work, and why?

If your customers had to describe your company in one word, what would it be and why?

In your opinion, what defines a successful brand/logo?

What is a slang phrase your customer would say?

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Almost done!

Part 05: Budget, Timescales & Management

Do you have a budget in mind for the project? *

Do you have a deadline that needs to be considered? *

Who will be the internal decision-maker on this project? Giving feedback and approvals? *

How frequently would you like to meet? Weekly? Monthly?

Do you need a social media creation or audit?

Web Design: How many pages do you need for your website? Do you need copy (the words) for a website or will you provide your own (this determines part of the price for a website)?

What materials would you like to see used for this logo? Billboard? Social Media? Business Cards?

How many revisions or concepts would you like to see per logo or website??

What form would you like the final work to be in? JPEG? PNG? PDF? AI/PSD?

What future services may you be interested in that I offer?

Submit

Woohoo! Done.